{"id":31974,"date":"2026-04-09T15:15:42","date_gmt":"2026-04-09T07:15:42","guid":{"rendered":"https:\/\/wordpress.mokahr.com\/?p=31974"},"modified":"2026-04-09T15:15:42","modified_gmt":"2026-04-09T07:15:42","slug":"%e7%bb%a9%e6%95%88%e7%ae%a1%e7%90%86%e7%b3%bb%e7%bb%9f%e7%9a%84roi%e5%88%b0%e5%ba%95%e6%80%8e%e4%b9%88%e7%ae%97%ef%bc%9f%e4%b8%80%e5%a5%97%e8%ae%a9cfo%e7%82%b9%e5%a4%b4%e7%9a%84%e9%87%8f%e5%8c%96","status":"publish","type":"post","link":"https:\/\/wordpress.mokahr.com\/31974.html","title":{"rendered":"\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684ROI\u5230\u5e95\u600e\u4e48\u7b97\uff1f\u4e00\u5957\u8ba9CFO\u70b9\u5934\u7684\u91cf\u5316\u65b9\u6cd5"},"content":{"rendered":"

\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684ROI\uff08\u6295\u8d44\u56de\u62a5\u7387\uff09\u53ef\u4ee5\u901a\u8fc7\u91cf\u5316\u4e09\u7c7b\u6536\u76ca\u6765\u8ba1\u7b97\uff1a\u76f4\u63a5\u6210\u672c\u8282\u7ea6\uff08HR\u4e8b\u52a1\u6027\u5de5\u65f6\u51cf\u5c11\uff09\u3001\u6548\u7387\u63d0\u5347\u6536\u76ca\uff08\u8003\u6838\u5468\u671f\u7f29\u77ed\u3001\u7ba1\u7406\u8005\u65f6\u95f4\u91ca\u653e\uff09\u3001\u4ee5\u53ca\u9690\u6027\u4ef7\u503c\u6536\u76ca\uff08\u5458\u5de5\u6d41\u5931\u7387\u964d\u4f4e\u3001\u4eba\u624d\u51b3\u7b56\u8d28\u91cf\u63d0\u5347\uff09\u3002<\/p>\n

\u4e00\u822c\u516c\u5f0f\u4e3a\uff1aROI =\uff08\u7cfb\u7edf\u5e26\u6765\u7684\u603b\u6536\u76ca – \u7cfb\u7edf\u603b\u6210\u672c\uff09\u00f7 \u7cfb\u7edf\u603b\u6210\u672c \u00d7 100%\u3002\u636e\u884c\u4e1a\u6570\u636e\uff0c\u90e8\u7f72\u6570\u5b57\u5316\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684\u4f01\u4e1a\uff0c\u5e73\u5747\u5728 12-18 \u4e2a\u6708\u5185\u5b9e\u73b0\u6b63\u5411\u56de\u62a5\uff0c\u4e09\u5e74\u671f ROI \u901a\u5e38\u5728 150%-300% \u4e4b\u95f4\u3002<\/p>\n

\"\"<\/p>\n

\u4e3a\u4ec0\u4e48”\u62cd\u8111\u888b”\u4e70\u7cfb\u7edf\u7684\u65f6\u4ee3\u8fc7\u53bb\u4e86<\/h2>\n

\u4e00\u5957\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684\u5e74\u8d39\u4ece\u51e0\u4e07\u5230\u51e0\u5341\u4e07\u4e0d\u7b49\uff0c\u5bf9\u4e8e 500 \u4eba\u4ee5\u4e0a\u7684\u4f01\u4e1a\u6765\u8bf4\uff0c\u8fd9\u7b14\u9884\u7b97\u5f80\u5f80\u9700\u8981\u7ecf\u8fc7 CFO \u7684\u5ba1\u6279\u3002\u800c CFO \u53ea\u5173\u5fc3\u4e00\u4e2a\u95ee\u9898\uff1a\u8fd9\u7b14\u94b1\u82b1\u51fa\u53bb\uff0c\u80fd\u8d5a\u56de\u6765\u591a\u5c11\uff1f<\/p>\n

\u95ee\u9898\u5728\u4e8e\uff0c\u5927\u591a\u6570 HR \u5728\u7533\u8bf7\u9884\u7b97\u65f6\u53ea\u4f1a\u8bf4”\u63d0\u5347\u7ba1\u7406\u6548\u7387””\u4f18\u5316\u8003\u6838\u6d41\u7a0b”\uff0c\u8fd9\u4e9b\u8bdd\u5728\u8d22\u52a1\u773c\u91cc\u7ea6\u7b49\u4e8e”\u6211\u4e5f\u4e0d\u77e5\u9053\u503c\u4e0d\u503c”\u30022026 \u5e74\uff0c\u4f01\u4e1a\u5bf9 HR \u6570\u5b57\u5316\u6295\u5165\u7684\u5ba1\u89c6\u8d8a\u6765\u8d8a\u4e25\u683c\u2014\u2014\u4e0d\u662f\u4e0d\u613f\u610f\u82b1\u94b1\uff0c\u800c\u662f\u8981\u770b\u5230\u6e05\u6670\u7684\u56de\u62a5\u903b\u8f91\u3002<\/p>\n

\u4e00\u5bb6 800 \u4eba\u89c4\u6a21\u7684\u96f6\u552e\u4f01\u4e1a HR \u603b\u76d1\u66fe\u5206\u4eab\u8fc7\u4e00\u4e2a\u5c34\u5c2c\u7ecf\u5386\uff1a\u5979\u82b1\u4e86\u4e09\u4e2a\u6708\u63a8\u52a8\u7ee9\u6548\u7cfb\u7edf\u4e0a\u7ebf\uff0c\u7ed3\u679c\u5e74\u5e95\u590d\u76d8\u65f6\u88ab\u95ee”\u8fd9\u4e2a\u7cfb\u7edf\u5230\u5e95\u5e2e\u516c\u53f8\u7701\u4e86\u591a\u5c11\u94b1”\uff0c\u5979\u7b54\u4e0d\u4e0a\u6765\u3002\u4e0d\u662f\u7cfb\u7edf\u6ca1\u6709\u4ef7\u503c\uff0c\u800c\u662f\u4ece\u4e00\u5f00\u59cb\u5c31\u6ca1\u6709\u5efa\u7acb\u91cf\u5316\u6846\u67b6\u3002<\/p>\n

\u8fd9\u7bc7\u6587\u7ae0\u8981\u89e3\u51b3\u7684\u5c31\u662f\u8fd9\u4e2a\u95ee\u9898\uff1a\u7ed9\u4f60\u4e00\u5957\u53ef\u843d\u5730\u7684 ROI \u8ba1\u7b97\u65b9\u6cd5\uff0c\u8ba9\u4f60\u5728\u9884\u7b97\u4f1a\u4e0a\u7528\u6570\u5b57\u8bf4\u8bdd\u3002<\/p>\n

\u7b97\u6e05\u695a\u603b\u6210\u672c\uff1a\u4e0d\u53ea\u662f\u8f6f\u4ef6\u8d39\u7528<\/h2>\n

ROI \u8ba1\u7b97\u7684\u5206\u6bcd\u662f\u603b\u6210\u672c\uff0c\u5f88\u591a\u4f01\u4e1a\u53ea\u7b97\u4e86\u8f6f\u4ef6\u8ba2\u9605\u8d39\uff0c\u6f0f\u6389\u4e86\u5927\u91cf\u9690\u6027\u652f\u51fa\u3002\u4e00\u5957\u5b8c\u6574\u7684\u6210\u672c\u6e05\u5355\u5e94\u8be5\u5305\u542b\u56db\u4e2a\u90e8\u5206\u3002<\/p>\n

\u8f6f\u4ef6\u76f4\u63a5\u6210\u672c<\/strong>\u662f\u6700\u5bb9\u6613\u91cf\u5316\u7684\u90e8\u5206\u3002SaaS \u6a21\u5f0f\u4e0b\u901a\u5e38\u6309\u4eba\u6570\/\u5e74\u6536\u8d39\uff0c500 \u4eba\u4f01\u4e1a\u7684\u7ee9\u6548\u6a21\u5757\u5e74\u8d39\u5927\u7ea6\u5728 8-15 \u4e07\u5143\u533a\u95f4\u3002\u5982\u679c\u9009\u62e9 Moka People \u8fd9\u7c7b\u4e00\u4f53\u5316\u5e73\u53f0\uff0c\u7ee9\u6548\u6a21\u5757\u4e0e\u4eba\u4e8b\u3001\u85aa\u916c\u6253\u901a\uff0c\u5355\u72ec\u62c6\u7b97\u7684\u6a21\u5757\u6210\u672c\u4f1a\u66f4\u4f4e\uff0c\u5927\u7ea6\u80fd\u6bd4\u72ec\u7acb\u91c7\u8d2d\u8282\u7701 20%-30%\u3002<\/p>\n

\u5b9e\u65bd\u4e0e\u914d\u7f6e\u6210\u672c<\/strong>\u5bb9\u6613\u88ab\u4f4e\u4f30\u3002\u5305\u62ec\u9700\u6c42\u68b3\u7406\u3001\u8003\u6838\u65b9\u6848\u914d\u7f6e\u3001\u5386\u53f2\u6570\u636e\u8fc1\u79fb\u3001\u7cfb\u7edf\u5bf9\u63a5\u7b49\uff0c\u901a\u5e38\u9700\u8981 2-4 \u5468\u7684\u9879\u76ee\u5468\u671f\u3002\u6309\u7167 HR \u56e2\u961f\u548c IT \u56e2\u961f\u6295\u5165\u7684\u5de5\u65f6\u6298\u7b97\uff0c\u8fd9\u90e8\u5206\u9690\u6027\u6210\u672c\u7ea6\u4e3a\u8f6f\u4ef6\u8d39\u7528\u7684 30%-50%\u3002<\/p>\n

\u57f9\u8bad\u4e0e\u63a8\u5e7f\u6210\u672c<\/strong>\u6db5\u76d6 HR \u56e2\u961f\u57f9\u8bad\u3001\u7ba1\u7406\u8005\u57f9\u8bad\u3001\u5168\u5458\u64cd\u4f5c\u6307\u5f15\u7b49\u3002\u4e00\u5bb6 500 \u4eba\u7684\u4f01\u4e1a\uff0c\u5b8c\u6210\u5168\u5458\u57f9\u8bad\u5927\u7ea6\u9700\u8981 40-60 \u5c0f\u65f6\u7684\u7ec4\u7ec7\u6295\u5165\u3002<\/p>\n

\u6301\u7eed\u8fd0\u8425\u6210\u672c<\/strong>\u5305\u62ec\u7cfb\u7edf\u7ef4\u62a4\u3001\u7248\u672c\u5347\u7ea7\u914d\u5408\u3001\u5e74\u5ea6\u8003\u6838\u65b9\u6848\u8c03\u6574\u7b49\uff0c\u6bcf\u5e74\u5927\u7ea6\u5360\u8f6f\u4ef6\u8d39\u7528\u7684 10%-15%\u3002<\/p>\n

\u628a\u8fd9\u56db\u9879\u52a0\u8d77\u6765\uff0c\u4e00\u5bb6 500 \u4eba\u4f01\u4e1a\u90e8\u7f72\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684\u7b2c\u4e00\u5e74\u603b\u6210\u672c\u5927\u7ea6\u5728 12-22 \u4e07\u5143\uff0c\u7b2c\u4e8c\u5e74\u8d77\u964d\u81f3 9-17 \u4e07\u5143\uff08\u53bb\u6389\u5b9e\u65bd\u548c\u57f9\u8bad\u7684\u4e00\u6b21\u6027\u6295\u5165\uff09\u3002<\/p>\n

\u6536\u76ca\u91cf\u5316\u7684\u4e09\u5c42\u6a21\u578b\uff1a\u4ece\u770b\u5f97\u89c1\u5230\u770b\u4e0d\u89c1<\/h2>\n

ROI \u8ba1\u7b97\u7684\u5206\u5b50\u662f\u603b\u6536\u76ca\uff0c\u8fd9\u662f\u6700\u96be\u4f46\u4e5f\u6700\u5173\u952e\u7684\u90e8\u5206\u3002\u5efa\u8bae\u7528\u4e09\u5c42\u6a21\u578b\u6765\u62c6\u89e3\uff0c\u4ece\u6700\u5bb9\u6613\u91cf\u5316\u7684\u5f00\u59cb\u3002<\/p>\n

\u7b2c\u4e00\u5c42\uff1a\u76f4\u63a5\u5de5\u65f6\u8282\u7ea6\uff08\u6700\u5bb9\u6613\u7b97\uff09<\/strong><\/p>\n

\u4f20\u7edf\u7ee9\u6548\u8003\u6838\u662f HR \u90e8\u95e8\u6700\u5927\u7684\u65f6\u95f4\u9ed1\u6d1e\u3002\u4e00\u5bb6 500 \u4eba\u7684\u5236\u9020\u4e1a\u4f01\u4e1a\uff0cHR \u56e2\u961f 4 \u4eba\uff0c\u6bcf\u4e2a\u5b63\u5ea6\u7684\u7ee9\u6548\u8003\u6838\u5468\u671f\u5927\u7ea6\u662f\u8fd9\u6837\u7684\uff1a\u53d1\u653e\u8003\u6838\u8868 2 \u5929\u3001\u50ac\u6536\u586b\u5199 5 \u5929\u3001\u6c47\u603b\u7edf\u8ba1 3 \u5929\u3001\u7ed3\u679c\u6821\u51c6 2 \u5929\u3001\u53cd\u9988\u6c9f\u901a 3 \u5929\u2014\u2014\u6574\u4e2a\u5468\u671f 15 \u4e2a\u5de5\u4f5c\u65e5\uff0cHR \u56e2\u961f\u51e0\u4e4e\u5168\u5458\u6295\u5165\u3002<\/p>\n

\u4e0a\u7ebf\u6570\u5b57\u5316\u7ee9\u6548\u7ba1\u7406<\/a>\u7cfb\u7edf\u540e\uff0c\u53d1\u653e\u548c\u50ac\u6536\u81ea\u52a8\u5316\uff08\u4ece 7 \u5929\u7f29\u77ed\u5230 1 \u5929\uff09\u3001\u6c47\u603b\u7edf\u8ba1\u5b9e\u65f6\u5b8c\u6210\uff08\u4ece 3 \u5929\u7f29\u77ed\u5230 0.5 \u5929\uff09\u3001\u7ed3\u679c\u6821\u51c6\u7ebf\u4e0a\u534f\u540c\uff08\u4ece 2 \u5929\u7f29\u77ed\u5230 1 \u5929\uff09\u3002\u6574\u4e2a\u5468\u671f\u4ece 15 \u5929\u538b\u7f29\u5230 5-6 \u5929\uff0c\u6bcf\u4e2a\u5b63\u5ea6\u4e3a HR \u56e2\u961f\u91ca\u653e\u7ea6 36 \u4e2a\u4eba\u5929\u3002<\/p>\n

\u6309 HR \u5e73\u5747\u65e5\u85aa 600 \u5143\u8ba1\u7b97\uff0c\u6bcf\u5e74\u56db\u4e2a\u5b63\u5ea6\u8282\u7ea6\u7684\u76f4\u63a5\u4eba\u529b\u6210\u672c\u7ea6\u4e3a\uff1a36 \u4eba\u5929 \u00d7 4 \u6b21 \u00d7 600 \u5143 = 86,400 \u5143\u3002<\/p>\n

\u7ba1\u7406\u8005\u7684\u65f6\u95f4\u8282\u7ea6\u540c\u6837\u53ef\u89c2\u3002500 \u4eba\u4f01\u4e1a\u5927\u7ea6\u6709 50-60 \u4f4d\u4e2d\u5c42\u7ba1\u7406\u8005\uff0c\u6bcf\u4eba\u6bcf\u6b21\u8003\u6838\u82b1\u5728\u586b\u8868\u3001\u5bf9\u9f50\u3001\u6c9f\u901a\u4e0a\u7684\u65f6\u95f4\u7ea6 8 \u5c0f\u65f6\uff0c\u7cfb\u7edf\u5316\u540e\u7f29\u77ed\u5230 3 \u5c0f\u65f6\u3002\u6bcf\u5e74\u8282\u7ea6\u7684\u7ba1\u7406\u8005\u5de5\u65f6\u4ef7\u503c\u7ea6\u4e3a\uff1a55 \u4eba \u00d7 5 \u5c0f\u65f6 \u00d7 4 \u6b21 \u00d7 150 \u5143\/\u5c0f\u65f6 = 165,000 \u5143\u3002<\/p>\n

\u4ec5\u7b2c\u4e00\u5c42\u6536\u76ca\uff0c\u6bcf\u5e74\u5c31\u80fd\u56de\u6536\u7ea6 25 \u4e07\u5143\u3002<\/p>\n

\u7b2c\u4e8c\u5c42\uff1a\u6548\u7387\u4e0e\u8d28\u91cf\u63d0\u5347\uff08\u9700\u8981\u95f4\u63a5\u6362\u7b97\uff09<\/strong><\/p>\n

\u8fd9\u4e00\u5c42\u7684\u6536\u76ca\u4e0d\u50cf\u5de5\u65f6\u90a3\u4e48\u76f4\u89c2\uff0c\u4f46\u91d1\u989d\u5f80\u5f80\u66f4\u5927\u3002<\/p>\n

\u8003\u6838\u7ed3\u679c\u7684\u51c6\u786e\u6027\u63d0\u5347\u662f\u4e00\u4e2a\u88ab\u4e25\u91cd\u5ffd\u89c6\u7684\u4ef7\u503c\u70b9\u3002\u4f20\u7edf Excel \u8003\u6838\u4e2d\uff0c\u6570\u636e\u5f55\u5165\u9519\u8bef\u7387\u7ea6 5%-8%\uff0c\u800c\u9519\u8bef\u7684\u8003\u6838\u7ed3\u679c\u76f4\u63a5\u5f71\u54cd\u5956\u91d1\u5206\u914d\u548c\u664b\u5347\u51b3\u7b56\u3002\u4e00\u5bb6 500 \u4eba\u4f01\u4e1a\u6bcf\u5e74\u7684\u7ee9\u6548\u5956\u91d1\u6c60\u5927\u7ea6\u5728 300-500 \u4e07\u5143\uff0c5% \u7684\u5206\u914d\u504f\u5dee\u610f\u5473\u7740 15-25 \u4e07\u5143\u7684”\u9519\u914d\u6210\u672c”\u2014\u2014\u8be5\u6fc0\u52b1\u7684\u4eba\u6ca1\u88ab\u6fc0\u52b1\uff0c\u4e0d\u8be5\u591a\u62ff\u7684\u4eba\u591a\u62ff\u4e86\u3002\u7cfb\u7edf\u5316\u8003\u6838\u5c06\u6570\u636e\u9519\u8bef\u7387\u964d\u5230 1% \u4ee5\u4e0b\uff0c\u8fd9\u90e8\u5206\u7ea0\u504f\u4ef7\u503c\u7ea6\u4e3a 12-20 \u4e07\u5143\/\u5e74\u3002<\/p>\n

\u7ee9\u6548\u6570\u636e\u7684\u51b3\u7b56\u4ef7\u503c\u66f4\u503c\u5f97\u5173\u6ce8\u3002\u5f53\u8003\u6838\u6570\u636e\u6c89\u6dc0\u5728\u7cfb\u7edf\u4e2d\u800c\u975e\u6563\u843d\u5728\u5404\u90e8\u95e8\u7684 Excel \u91cc\uff0cHR \u548c\u7ba1\u7406\u5c42\u53ef\u4ee5\u505a\u8d8b\u52bf\u5206\u6790\u3001\u8bc6\u522b\u9ad8\u6f5c\u4eba\u624d\u3001\u53d1\u73b0\u56e2\u961f\u77ed\u677f\u3002Moka People \u7684\u7ee9\u6548\u7ba1\u7406<\/a>\u6a21\u5757\u652f\u6301 KPI\u3001OKR\u3001360 \u5ea6\u8003\u6838\u7b49\u591a\u79cd\u6a21\u5f0f\uff0c\u8003\u6838\u6570\u636e\u53ef\u4ee5\u76f4\u63a5\u5173\u8054\u4eba\u4e8b\u548c\u85aa\u916c\u6a21\u5757\uff0c\u5f62\u6210\u5b8c\u6574\u7684\u5458\u5de5\u6210\u957f\u6863\u6848\u3002\u8fd9\u79cd\u6570\u636e\u8d2f\u901a\u5e26\u6765\u7684\u51b3\u7b56\u8d28\u91cf\u63d0\u5347\uff0c\u867d\u7136\u96be\u4ee5\u7cbe\u786e\u91cf\u5316\uff0c\u4f46\u4fdd\u5b88\u4f30\u8ba1\u6bcf\u5e74\u4e3a\u4f01\u4e1a\u907f\u514d\u7684\u9519\u8bef\u4eba\u624d\u51b3\u7b56\u635f\u5931\u5728 10-30 \u4e07\u5143\u3002<\/p>\n

\u7b2c\u4e09\u5c42\uff1a\u6218\u7565\u6027\u9690\u6027\u6536\u76ca\uff08\u6700\u5927\u4f46\u6700\u96be\u91cf\u5316\uff09<\/strong><\/p>\n

\u5927\u591a\u6570\u4eba\u4e0d\u77e5\u9053\u7684\u4e00\u70b9\u662f\uff1a\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u6700\u5927\u7684 ROI \u8d21\u732e\u8005\uff0c\u5f80\u5f80\u4e0d\u662f\u7701\u4e86\u591a\u5c11\u65f6\u95f4\uff0c\u800c\u662f\u964d\u4f4e\u4e86\u591a\u5c11\u5458\u5de5\u6d41\u5931\u3002<\/p>\n

\u636e\u884c\u4e1a\u7814\u7a76\u6570\u636e\uff0c\u5458\u5de5\u79bb\u804c\u7684\u9996\u8981\u539f\u56e0\u4e2d\uff0c”\u8003\u6838\u4e0d\u516c\u5e73””\u770b\u4e0d\u5230\u6210\u957f\u8def\u5f84””\u7f3a\u4e4f\u6709\u6548\u53cd\u9988”\u5360\u6bd4\u8d85\u8fc7 40%\u3002\u4e00\u4e2a\u6210\u719f\u5458\u5de5\u7684\u79bb\u804c\u66ff\u6362\u6210\u672c\u7ea6\u4e3a\u5176\u5e74\u85aa\u7684 50%-150%\uff08\u5305\u62ec\u62db\u8058\u6210\u672c\u3001\u57f9\u8bad\u6210\u672c\u3001\u4ea7\u80fd\u635f\u5931\uff09\u3002\u5bf9\u4e8e\u4e00\u5bb6 500 \u4eba\u4f01\u4e1a\uff0c\u5982\u679c\u5e74\u5747\u4e3b\u52a8\u79bb\u804c\u7387\u4ece 18% \u964d\u5230 15%\uff08\u51cf\u5c11\u7ea6 15 \u4eba\uff09\uff0c\u6309\u4eba\u5747\u66ff\u6362\u6210\u672c 8 \u4e07\u5143\u8ba1\u7b97\uff0c\u6bcf\u5e74\u8282\u7ea6 120 \u4e07\u5143\u3002<\/p>\n

\u5f53\u7136\uff0c\u79bb\u804c\u7387\u4e0b\u964d\u4e0d\u80fd\u5168\u90e8\u5f52\u529f\u4e8e\u7ee9\u6548\u7cfb\u7edf\uff0c\u4f46\u4e00\u5957\u900f\u660e\u3001\u516c\u6b63\u3001\u6709\u6301\u7eed\u53cd\u9988\u673a\u5236\u7684\u7ee9\u6548\u4f53\u7cfb\uff0c\u8d21\u732e\u5ea6\u4fdd\u5b88\u4f30\u8ba1\u5728 30%-40%\uff0c\u5373\u6bcf\u5e74 36-48 \u4e07\u5143\u3002<\/p>\n

\u4e00\u5f20\u8868\u7b97\u6e05\u4e09\u5e74 ROI<\/h2>\n

\u628a\u4e0a\u9762\u7684\u6570\u5b57\u6c47\u603b\uff0c\u4ee5\u4e00\u5bb6 500 \u4eba\u4f01\u4e1a\u4e3a\u4f8b\uff1a<\/p>\n\n\n\n\n\n\n\n\n\n\n
\u9879\u76ee<\/th>\n\u7b2c\u4e00\u5e74<\/th>\n\u7b2c\u4e8c\u5e74<\/th>\n\u7b2c\u4e09\u5e74<\/th>\n<\/tr>\n<\/thead>\n
\u7cfb\u7edf\u603b\u6210\u672c<\/td>\n18\u4e07<\/td>\n12\u4e07<\/td>\n12\u4e07<\/td>\n<\/tr>\n
\u7b2c\u4e00\u5c42\uff1a\u5de5\u65f6\u8282\u7ea6<\/td>\n25\u4e07<\/td>\n25\u4e07<\/td>\n25\u4e07<\/td>\n<\/tr>\n
\u7b2c\u4e8c\u5c42\uff1a\u6548\u7387\u8d28\u91cf\u63d0\u5347<\/td>\n22\u4e07<\/td>\n28\u4e07<\/td>\n30\u4e07<\/td>\n<\/tr>\n
\u7b2c\u4e09\u5c42\uff1a\u9690\u6027\u6218\u7565\u6536\u76ca<\/td>\n20\u4e07<\/td>\n36\u4e07<\/td>\n42\u4e07<\/td>\n<\/tr>\n
\u5e74\u5ea6\u51c0\u6536\u76ca<\/td>\n49\u4e07<\/td>\n77\u4e07<\/td>\n85\u4e07<\/td>\n<\/tr>\n
\u7d2f\u8ba1 ROI<\/td>\n172%<\/td>\n318%<\/td>\n420%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u51e0\u4e2a\u5173\u952e\u53d1\u73b0\uff1a\u7b2c\u4e00\u5e74\u5c31\u80fd\u5b9e\u73b0\u6b63\u5411\u56de\u62a5\uff0cROI \u8fbe\u5230 172%\uff1b\u968f\u7740\u6570\u636e\u79ef\u7d2f\u548c\u4f7f\u7528\u6df1\u5ea6\u589e\u52a0\uff0c\u7b2c\u4e8c\u5e74\u548c\u7b2c\u4e09\u5e74\u7684\u6536\u76ca\u4f1a\u52a0\u901f\u589e\u957f\uff1b\u4e09\u5e74\u7d2f\u8ba1\u6295\u5165 42 \u4e07\u5143\uff0c\u7d2f\u8ba1\u6536\u76ca\u7ea6 211 \u4e07\u5143\uff0cROI \u8d85\u8fc7 400%\u3002<\/p>\n

\u8fd9\u91cc\u6709\u4e00\u4e2a\u53cd\u76f4\u89c9\u7684\u70b9\uff1a\u5f88\u591a\u4f01\u4e1a\u4ee5\u4e3a\u7ee9\u6548\u7cfb\u7edf\u7684\u4ef7\u503c\u4f1a\u968f\u65f6\u95f4\u9012\u51cf\uff08\u65b0\u9c9c\u611f\u8fc7\u4e86\u5c31\u4e0d\u7528\u4e86\uff09\uff0c\u4f46\u5b9e\u9645\u4e0a\u6070\u6070\u76f8\u53cd\u2014\u2014\u6570\u636e\u79ef\u7d2f\u8d8a\u591a\uff0c\u7cfb\u7edf\u7684\u51b3\u7b56\u652f\u6301\u4ef7\u503c\u8d8a\u5927\u3002\u5230\u7b2c\u4e09\u5e74\uff0c\u4f60\u5df2\u7ecf\u6709\u4e86\u5b8c\u6574\u7684\u5458\u5de5\u7ee9\u6548\u8d8b\u52bf\u6570\u636e\uff0c\u80fd\u505a\u7684\u5206\u6790\u548c\u9884\u6d4b\u8fdc\u8d85\u7b2c\u4e00\u5e74\u3002<\/p>\n

\u4e0d\u540c\u89c4\u6a21\u4f01\u4e1a\u7684 ROI \u5dee\u5f02<\/h2>\n

\u4f01\u4e1a\u89c4\u6a21\u76f4\u63a5\u5f71\u54cd ROI \u7684\u56de\u6536\u901f\u5ea6\u548c\u5e45\u5ea6\uff0c\u5dee\u5f02\u6bd4\u5f88\u591a\u4eba\u60f3\u8c61\u7684\u8981\u5927\u3002<\/p>\n

200-500 \u4eba\u7684\u6210\u957f\u671f\u4f01\u4e1a<\/strong>\uff0c\u75db\u70b9\u96c6\u4e2d\u5728”\u8003\u6838\u6d41\u7a0b\u6df7\u4e71”\u548c”\u7ba1\u7406\u8005\u4e0d\u4f1a\u6253\u7ee9\u6548”\u3002\u8fd9\u7c7b\u4f01\u4e1a\u7684 ROI \u4e3b\u8981\u6765\u81ea\u7b2c\u4e00\u5c42\uff08\u5de5\u65f6\u8282\u7ea6\uff09\u548c\u7b2c\u4e8c\u5c42\uff08\u6d41\u7a0b\u89c4\u8303\u5316\uff09\uff0c\u901a\u5e38 12-15 \u4e2a\u6708\u56de\u672c\uff0c\u4e09\u5e74 ROI \u5728 150%-250%\u3002\u9009\u578b\u65f6\u8981\u5173\u6ce8\u7cfb\u7edf\u7684\u6613\u7528\u6027\u548c\u5feb\u901f\u90e8\u7f72\u80fd\u529b\uff0c\u907f\u514d\u5b9e\u65bd\u5468\u671f\u8fc7\u957f\u5403\u6389\u7b2c\u4e00\u5e74\u7684\u6536\u76ca\u3002<\/p>\n

500-2000 \u4eba\u7684\u4e2d\u578b\u4f01\u4e1a<\/strong>\u662f ROI \u6700\u4f18\u7684\u533a\u95f4\u3002\u7ec4\u7ec7\u590d\u6742\u5ea6\u8db3\u591f\u9ad8\uff08\u591a\u90e8\u95e8\u3001\u591a\u5c42\u7ea7\u3001\u591a\u8003\u6838\u65b9\u6848\u5e76\u884c\uff09\uff0c\u7cfb\u7edf\u5316\u5e26\u6765\u7684\u6548\u7387\u63d0\u5347\u6700\u663e\u8457\u3002\u8fd9\u7c7b\u4f01\u4e1a\u901a\u5e38 8-12 \u4e2a\u6708\u56de\u672c\uff0c\u4e09\u5e74 ROI \u5728 250%-400%\u3002Moka People \u5728\u8fd9\u4e2a\u89c4\u6a21\u6bb5\u7684\u4f18\u52bf\u6bd4\u8f83\u660e\u663e\u2014\u2014\u4e00\u4f53\u5316\u67b6\u6784\u610f\u5473\u7740\u7ee9\u6548\u6570\u636e\u53ef\u4ee5\u76f4\u63a5\u5173\u8054\u62db\u8058\u8d28\u91cf\uff08\u65b0\u4eba\u7ee9\u6548\u8868\u73b0\uff09\u548c\u85aa\u916c\u8c03\u6574\uff0c\u4e0d\u9700\u8981\u5728\u591a\u4e2a\u7cfb\u7edf\u4e4b\u95f4\u624b\u52a8\u642c\u8fd0\u6570\u636e\u3002<\/p>\n

2000 \u4eba\u4ee5\u4e0a\u7684\u5927\u578b\u4f01\u4e1a<\/strong>\uff0cROI \u7684\u7edd\u5bf9\u91d1\u989d\u6700\u5927\uff0c\u4f46\u56de\u6536\u5468\u671f\u53ef\u80fd\u66f4\u957f\uff0812-18 \u4e2a\u6708\uff09\uff0c\u56e0\u4e3a\u5b9e\u65bd\u590d\u6742\u5ea6\u9ad8\u3001\u7ec4\u7ec7\u53d8\u9769\u963b\u529b\u5927\u3002\u8fd9\u7c7b\u4f01\u4e1a\u8981\u7279\u522b\u5173\u6ce8\u7b2c\u4e09\u5c42\u6536\u76ca\u2014\u2014\u5f53\u4f60\u6709 2000+ \u5458\u5de5\u7684\u7ee9\u6548\u6570\u636e\u65f6\uff0cAI \u5206\u6790\u7684\u4ef7\u503c\u4f1a\u6307\u6570\u7ea7\u653e\u5927\u3002Moka Eva \u7684 AI \u8bc6\u4eba\u80fd\u529b\u53ef\u4ee5\u81ea\u52a8\u5206\u6790\u5458\u5de5\u80fd\u529b\u6807\u7b7e\u548c\u53d1\u5c55\u6f5c\u529b\uff0c\u5bf9\u8bdd\u5f0f BI \u8ba9\u7ba1\u7406\u8005\u7528\u81ea\u7136\u8bed\u8a00\u67e5\u8be2\u7ee9\u6548\u6570\u636e\uff0c\u8fd9\u4e9b AI \u80fd\u529b\u5728\u5927\u89c4\u6a21\u6570\u636e\u573a\u666f\u4e0b\u7684 ROI \u8d21\u732e\u5c24\u4e3a\u7a81\u51fa\u3002<\/p>\n

\"\"<\/p>\n

\u7b97 ROI \u65f6\u6700\u5bb9\u6613\u8e29\u7684\u4e09\u4e2a\u5751<\/h2>\n

\u53ea\u7b97\u8f6f\u4ef6\u8d39\uff0c\u4e0d\u7b97\u673a\u4f1a\u6210\u672c\u3002<\/strong> \u5f88\u591a\u4f01\u4e1a\u5728\u5bf9\u6bd4”\u4e70\u7cfb\u7edf”\u548c”\u7ee7\u7eed\u7528 Excel”\u65f6\uff0c\u53ea\u770b\u5230\u4e86\u7cfb\u7edf\u7684\u663e\u6027\u652f\u51fa\uff0c\u5374\u5ffd\u7565\u4e86\u4e0d\u4e0a\u7cfb\u7edf\u7684\u9690\u6027\u635f\u5931\u3002\u6bcf\u4e2a\u5b63\u5ea6 HR \u56e2\u961f\u82b1 15 \u5929\u505a\u8003\u6838\uff0c\u8fd9 15 \u5929\u672c\u53ef\u4ee5\u7528\u6765\u505a\u4eba\u624d\u76d8\u70b9\u3001\u4f18\u5316\u85aa\u916c\u7ed3\u6784\u3001\u63a8\u52a8\u7ec4\u7ec7\u53d1\u5c55\u2014\u2014\u8fd9\u4e9b\u88ab\u6324\u5360\u7684\u9ad8\u4ef7\u503c\u5de5\u4f5c\u624d\u662f\u771f\u6b63\u7684\u673a\u4f1a\u6210\u672c\u3002<\/p>\n

\u9ad8\u4f30\u7b2c\u4e00\u5e74\u6536\u76ca\uff0c\u4f4e\u4f30\u957f\u671f\u4ef7\u503c\u3002<\/strong> \u7cfb\u7edf\u4e0a\u7ebf\u7b2c\u4e00\u5e74\uff0c\u56e2\u961f\u8fd8\u5728\u9002\u5e94\u671f\uff0c\u6d41\u7a0b\u8fd8\u5728\u78e8\u5408\uff0c\u6536\u76ca\u4e0d\u4f1a\u7acb\u523b\u8fbe\u5230\u7406\u8bba\u5cf0\u503c\u3002\u4f46\u5f88\u591a\u4f01\u4e1a\u7528\u7b2c\u4e00\u5e74\u7684\u5b9e\u9645\u6570\u636e\u53bb\u63a8\u7b97\u957f\u671f ROI\uff0c\u7ed3\u8bba\u5c31\u4f1a\u504f\u60b2\u89c2\u3002\u5408\u7406\u7684\u505a\u6cd5\u662f\uff1a\u7b2c\u4e00\u5e74\u6309\u7406\u8bba\u503c\u7684 70% \u4f30\u7b97\uff0c\u7b2c\u4e8c\u5e74\u6309 90%\uff0c\u7b2c\u4e09\u5e74\u6309 100%\u3002<\/p>\n

\u5ffd\u7565”\u4e0d\u53ef\u91cf\u5316”\u7684\u6536\u76ca\u3002<\/strong> \u5458\u5de5\u5bf9\u8003\u6838\u516c\u5e73\u6027\u7684\u611f\u77e5\u3001\u7ba1\u7406\u8005\u7ee9\u6548\u8f85\u5bfc\u80fd\u529b\u7684\u63d0\u5347\u3001\u7ec4\u7ec7\u7ee9\u6548\u6587\u5316\u7684\u5efa\u7acb\u2014\u2014\u8fd9\u4e9b\u4e1c\u897f\u5f88\u96be\u653e\u8fdb Excel \u516c\u5f0f\u91cc\uff0c\u4f46\u5b83\u4eec\u5bf9\u4f01\u4e1a\u7684\u957f\u671f\u7ade\u4e89\u529b\u5f71\u54cd\u6df1\u8fdc\u3002\u5efa\u8bae\u5728 ROI \u62a5\u544a\u4e2d\u5355\u72ec\u5217\u4e00\u4e2a”\u6218\u7565\u4ef7\u503c”\u677f\u5757\uff0c\u7528\u5b9a\u6027\u63cf\u8ff0\u8865\u5145\u5b9a\u91cf\u5206\u6790\uff0c\u8ba9\u51b3\u7b56\u8005\u770b\u5230\u5b8c\u6574\u7684\u4ef7\u503c\u56fe\u666f\u3002<\/p>\n

\u7ed9 HR \u7684\u5b9e\u64cd\u5efa\u8bae\uff1a\u600e\u4e48\u628a\u8fd9\u5957\u65b9\u6cd5\u7528\u8d77\u6765<\/h2>\n

\u62ff\u5230\u8fd9\u5957\u8ba1\u7b97\u6846\u67b6\u540e\uff0c\u843d\u5730\u6267\u884c\u5206\u4e09\u6b65\u8d70\u3002<\/p>\n

\u4e0a\u7ebf\u524d\uff0c\u82b1\u4e00\u5468\u65f6\u95f4\u505a\u57fa\u7ebf\u6570\u636e\u91c7\u96c6\uff1a\u5f53\u524d\u6bcf\u6b21\u8003\u6838\u5468\u671f\u591a\u957f\u3001HR \u6295\u5165\u591a\u5c11\u4eba\u5929\u3001\u7ba1\u7406\u8005\u6295\u5165\u591a\u5c11\u5c0f\u65f6\u3001\u8003\u6838\u6570\u636e\u9519\u8bef\u7387\u591a\u5c11\u3001\u8fc7\u53bb\u4e00\u5e74\u56e0\u7ee9\u6548\u76f8\u5173\u539f\u56e0\u79bb\u804c\u7684\u4eba\u6570\u3002\u8fd9\u4e9b\u6570\u5b57\u5c31\u662f\u4f60\u7684”\u5bf9\u7167\u7ec4”\u3002<\/p>\n

\u4e0a\u7ebf\u540e\u7b2c 6 \u4e2a\u6708\uff0c\u505a\u7b2c\u4e00\u6b21 ROI \u4e2d\u671f\u8bc4\u4f30\uff1a\u5bf9\u6bd4\u8003\u6838\u5468\u671f\u7f29\u77ed\u4e86\u591a\u5c11\u3001HR \u5de5\u65f6\u51cf\u5c11\u4e86\u591a\u5c11\u3001\u7ba1\u7406\u8005\u6ee1\u610f\u5ea6\u53d8\u5316\u5982\u4f55\u3002\u8fd9\u4e2a\u65f6\u95f4\u70b9\u7684\u6570\u636e\u4e3b\u8981\u7528\u6765\u9a8c\u8bc1\u7b2c\u4e00\u5c42\u548c\u7b2c\u4e8c\u5c42\u6536\u76ca\u662f\u5426\u7b26\u5408\u9884\u671f\uff0c\u5982\u679c\u504f\u5dee\u8d85\u8fc7 30%\uff0c\u8981\u53ca\u65f6\u8c03\u6574\u4f7f\u7528\u65b9\u5f0f\u3002<\/p>\n

\u4e0a\u7ebf\u6ee1\u4e00\u5e74\u65f6\uff0c\u505a\u5b8c\u6574\u7684 ROI \u5e74\u5ea6\u62a5\u544a\uff1a\u628a\u4e09\u5c42\u6536\u76ca\u5168\u90e8\u91cf\u5316\uff0c\u4e0e\u5e74\u521d\u7684\u9884\u7b97\u7533\u8bf7\u505a\u5bf9\u6bd4\u3002\u8fd9\u4efd\u62a5\u544a\u4e0d\u4ec5\u662f\u7ed9 CFO \u7684\u4ea4\u4ee3\uff0c\u66f4\u662f\u4e0b\u4e00\u5e74\u7eed\u8d39\u6216\u6269\u5c55\u529f\u80fd\u7684\u6700\u6709\u529b\u4f9d\u636e\u3002<\/p>\n

\"\"<\/p>\n

\n

\u60f3\u77e5\u9053\u4f60\u7684\u4f01\u4e1a\u90e8\u7f72\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u80fd\u83b7\u5f97\u591a\u5c11\u56de\u62a5\uff1f<\/strong><\/p>\n

Moka \u4e3a\u4e2d\u5927\u578b\u4f01\u4e1a\u63d0\u4f9b\u4e00\u4f53\u5316\u7684\u7ee9\u6548\u7ba1\u7406<\/a>\u89e3\u51b3\u65b9\u6848\uff0c\u4ece KPI \u5230 OKR\uff0c\u4ece\u8003\u6838\u6253\u5206\u5230 AI \u7ee9\u6548\u9762\u8c08\uff0c\u5e2e\u4f60\u628a\u6bcf\u4e00\u5206\u6295\u5165\u90fd\u7b97\u5f97\u6e05\u6e05\u695a\u695a\u3002<\/p>\n

\ud83d\udc49 \u514d\u8d39\u8bd5\u7528 Moka<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u7ee9\u6548\u7ba1\u7406\u7cfb\u7edf\u7684ROI\uff08\u6295\u8d44\u56de\u62a5\u7387\uff09\u53ef\u4ee5\u901a\u8fc7\u91cf\u5316\u4e09\u7c7b\u6536\u76ca\u6765\u8ba1\u7b97\uff1a\u76f4\u63a5\u6210\u672c\u8282\u7ea6\uff08HR\u4e8b\u52a1\u6027\u5de5\u65f6\u51cf\u5c11\uff09\u3001\u6548\u7387\u63d0\u5347\u6536\u76ca […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ocean_front_end_style_editor":"no","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[4],"tags":[803,458,1267,35,1400,1402,1403,259,530],"class_list":["post-31974","post","type-post","status-publish","format-standard","hentry","category-mokajiqiao","tag-ai","tag-ehr","tag-hr","tag-moka","tag-roi","tag-1402","tag-1403","tag-259","tag-530","entry"],"_links":{"self":[{"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/posts\/31974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/comments?post=31974"}],"version-history":[{"count":1,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/posts\/31974\/revisions"}],"predecessor-version":[{"id":31976,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/posts\/31974\/revisions\/31976"}],"wp:attachment":[{"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/media?parent=31974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/categories?post=31974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordpress.mokahr.com\/wp-json\/wp\/v2\/tags?post=31974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}